Who is Jet Parker?

Business owner, marketing coach, researcher, and newspaper publisher, Parker is also one of America’s most captivating speakers and intriguing new authors. She combines twenty-two years of measurable marketing results with an insatiable exuberance for teaching to produce compelling learning experiences for business owners and entrepreneurial executives.

Jet specializes in the innovative application of direct marketing tools –positioning and promotions. Her ultimate goal: produce measurable outcomes by infusing each marketing project with methods for rating its effectiveness. Parker works to create trackable evidence that a position or promotion is genuinely working to improve the profitability of the company by attracting new customers, reducing the prospect contact-to-contract phase, increasing revenue, generating viable leads, expanding market share, and so on.

Parker is also the founder of CEO IQ, a national talent trust of profit-driving business veterans. The members of the trust work collectively, delivering a distinguished collection of unparalleled services that enable CEOs to realize professional profitability and personal prosperity. Jet likes to put it like this, “The more field intelligent the executive, the greater their field advantage.” To that end, the members distribute their own four-color micro-newspaper–packed with application-based ideas– to educate CEOs/business owners across the nation. (To get your free copy, go to ceo newspaper at www.ceoiq.com.)

In addition to CEO IQ projects, Parker uses a variety of other platforms–podium speeches, facilitated meetings–to engage executives in the learning process. In 2003, she added another link-to-learning tool: her book, ABCs for CEOs. Each of the 26 chapters of the book is dedicated to one vital Advantage Business Competency that executives should apply to build financially vibrant enterprises. Her love of history resulted in a special twist in nearly every chapter: a brief story about Quanah Parker (the last chief of the Comanche) depicting his innate ability to adeptly apply each competency as leader of his powerful, passionate people.

For booking availability and rate information contact CEO IQ at (214) 752-3647, toll free at (888) 826-6789 or by email at speakers@ceoiq.com.